Beef greenwash from the Times?

13th February, 2010 - Posted by admin - Comments Off

The Times Online has a piece dated, February 12,  with the headline Tofu can harm environment more than meat, finds WWF study.

It starts:

Becoming a vegetarian can do more harm to the environment than continuing to eat red meat, according to a study of the impacts of meat substitutes such as tofu.

The findings undermine claims by vegetarians that giving up meat automatically results in lower emissions and that less land is needed to produce food.

The study by Cranfield University, commissioned by the environmental group WWF, found that many meat substitutes were produced from soy, chickpeas and lentils that were grown overseas and imported into Britain.

This study was conducted for the WWF- UK and the Food Climate Research Network. The press release from the Food Climate Research Network actually says:

The report concludes that no one solution can reduce emissions by 70%. Both technological improvements and changes in our eating habits – a reduction in the consumption of meat and dairy products – will be needed. FCRN and WWF-UK are urging Government and industry decision makers to recognise that a focus on technology is not enough – food consumption patterns need to change too.

Posted on: February 13, 2010

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